Adverb writes clients' stories quickly and accurately in UK, Pan European and global websites and corporate, sales and direct marketing literature, advertising, packaging, point-of-sale and internal communications. These stories are founded on the battle cry of "Pity the poor reader" and work hand in hand with design.

We invest a high percentage of our effort at the briefing stage where answers to such fundamental questions as "Why?" and "So what?" can make all the difference.

We work solely on a project rate (as hourly rates penalise fast workers) and fees (genuinely) include working evenings and weekends, if necessary.

We believe that the verbal should never be treated as the poor relation of the visual. Both must work together from the start if they are to achieve results. We also passionately believe in writing for the readers, not at them.

Our stories are written in three languages - Queen's English, EASEL (English as a Second Language) and the customer's.